Design
Director
+1.415.634.8362
Resume
I’m a New Zealand born designer with over three decades exploring how art and design shape the way people connect with brands. Now based in Charleston, my work has taken me across continents, evolving identities, building brands from the ground up and collaborating with some of the industry’s best creative minds to craft campaign identities and visual systems that are cohesive and enduring.

I’ve led multidisciplinary teams and partnered with incredible clients to create work that resonates and lasts. Most recently, I spent more than a decade as Executive Design Director at VML, following nine years as Head of Design at Saatchi & Saatchi New York, where we helped win the Cannes Lions Agency of the Year. For me, design is about craft, clarity, and connection and I’m still as curious as ever, always pushing ideas further to build brands that truly matter.

©2025

hsmcarthur@icloud.com